Author Archives: mpalm26

Like most people my age, I spend a decent amount of my time scrolling and interacting with others through social media. My platforms of choice are Snapchat and Instagram, in that order. On average, I spend about two hours on Snapchat and an hour on Instagram a day. This time does not take into accountContinue reading “Social Media Review”

Morgan Palmer Prof. Goodwin MC 3031 31 March 2019 Coke launched its “Share a Coke campaign during the summer of 2014. The campaign sparked such a great reaction from people across the world, leading Coke to make the campaign an annual thing, while also making it bigger and better than the year before. In myContinue reading “Share a Coke Ad Critique”

Normal 0 false false false EN-US X-NONE X-NONE Integrated marketing- Dove- My Beauty my Say For Dove’s my beauty my say, dove recruited thousands of people around the globe to describe how people were defined by their looks. Dove then used real women in interview format talking about how the world defined them. One personContinue reading “IMC- Redo”

I’m sorry, the only way I could upload my ad was to take a screenshot of it.

Before watching this ted talk, I was aware that in social situations, if I felt uncomfortable, I would sit closed off, legs crossed, arms held in, making myself as small as possible. I also knew that when it comes to presenting front of people I tend to do the same thing. I cross my armsContinue reading “Power Pose”

Strategy is how you want to execute your conceptConcept is what you want to emphasize or show about your product. Strategy for Hydro Flask:The brand likes to focus on unique and relaxing experiences, heating and cooling technology, and their durabilty. The feel of the brand is a boho calming vibe, so I think it bestContinue reading “Strategy and Concept”

Integrated marketing- Old Spice For Old Spice’s “Smell Like a Man” campaign, Old Spice released a commercial and within one day the ad became very popular. Later, Old Spice brought their campaign to social media by letting customers submit questions to the “Old Spice Guy.” Over two thousand responses and 48 hours later, two hundredContinue reading “Integrated Marketing”

Over the last few days I decided I would collect secrets from different people. The first thing I noticed when I would ask people to share a secret was that everyone would say, “Secret? I don’t have secrets, I’m an open book.” It was once i clarafied my question that a conversation would begin. MyContinue reading “Secrets, secrets are no fun, unless you share with everyone”

Trends are never concrete, they come and they go. But, trends also last forever, resurfacing after decades of being gone. A trend that became popular around the 1990s was the use of Scrunchies. Scrunchies are ponytails covered in different fabrics to add a little sass when wearing your hair up. As time passed, the scrunchyContinue reading “The Scrunchy”